Aaron Ortiz, MPA

Chief Executive Officer


Aaron began his work experience with the Boys and Girls Club through the Job Training Partnership Act, presently known as the Workforce Innovation and Opportunity Act. Aaron’s career began at La Familia, where he worked from 1992-1997 as a youth mentor. Notably, his mother worked as a janitor for LFCS 33 years ago and takes pride in knowing that her son has risen to become the Executive Director of La Familia. Aaron also served on the board of La Familia for 14 years and was Chairman of the Board for two years. Aaron moved on to work for the State of California, Employment Development Department from 1997-2007. Aaron became the Executive Director of La Familia in July of 2014. Aaron arrived actualizing the merger of East Bay Community Services - an organization which he had founded - and La Familia, which strengthened the reach and services of all programs.  Since Aaron became the CEO of La Familia, he has successfully transformed La Familia from a small sized community-based organization to a full-blown midsized CBO by tripling the agency budget over a span of three years.

In 2015, Aaron brokered the acquisition of The Latino Commission on Alcohol & Drugs Abuse of Alameda County to continue to increase the reach of our organization. Aaron has dedicated his career to helping youth, adults, and families in the San Francisco Bay Area by providing accessible public health, education, workforce development, youth development, mental health, family preservation and culturally competent programs. Aaron has been an active member of the of Sutter Health Board.